TOOT

Redesigns of the homepage, product page and collection page.

Client
TOOT, cosmetics
Services
Design
Duration
2 weeks
TOOT

How it started

What we did

TOOT wanted a fresher store without rebuilding everything. We took on the three pages where most visitors land and choose.

  1. 01

    Conversion optimisation

    We started with the question of where visitors drop off. Every page we worked on was set up to make choosing and ordering easier.

    AnalysisProduct pagesCheckout
  2. 02

    Page speed

    Pages that load fast, especially on mobile. We kept apps, images and code light, so the store feels quick.

    ImagesAppsMobile
  3. 03

    Homepage

    Redesigned and rebuilt, with the brand's joyful style up front. Visitors see right away what TOOT stands for and find the products quickly.

    DesignDevelopment
  4. 04

    Product page

    A calmer layout with the information that helps people choose. Images, explanation and the add to cart button sit where you expect them.

    DesignDevelopment
  5. 05

    Collection page

    Clearer browsing through the range, in the same style as the rest. So every page feels like one whole.

    DesignDevelopment

The store

How it looks

toot.nl
TOOT webshop
TOOT mobiel
TOOT

Result

3

pages redesigned

+12%

clicks to cart

2 wks

from kickoff to launch

1

style for every page

Visit the store ↗